Digital Marketing Specialist

  • LeaderStat
  • Powell, OH, USA
  • Aug 02, 2018
Full time Marketing

Job Description

The Digital Marketing Specialist will implement Inbound and Outbound digital marketing activities by demonstrating expertise in various areas (content development and optimization, email marketing, online advertising, ad creation, etc.) HubSpot experience is required.

The ideal Digital Marketing Specialist candidate will identify industry trends, evaluate evolving technologies, have the ability to multi-task and work in a fast-paced, ever changing environment, have outstanding communication skills, and assist in analyzing marketing data to help shape future marketing strategies.

The Digital Marketing Specialist must have strong writing and editing skills and the ability to take, transfer, interpret, and analyze information. They will also promote a commitment to LeaderStat’s customer services goals and demonstrate our dedication to meeting and exceeding our customer’s needs.

Essential Functions, Duties and Responsibilities of the Digital Marketing Specialist:

  • Manage Inbound and Outbound strategies with strong working knowledge and experience using HubSpot
  • Manage the Content Calendar for all social media platforms
  • Maintain relationships with digital marketing agencies and other vendor partnerships
  • Analyze digital campaign results, traffic, conversion rates, etc.
  • Manage on-page optimizations (metadata, keywords, linking, etc.)
  • Other duties as assigned

Ideal candidates must have:
* Bachelor's Degree in marketing, communications or related field
* 3+ years of experience working in the digital marketing space 
* Experience working with Hubspot
* Proficient in Word, Excel, Adobe InDesign, Applicant Tracking Systems (ATS), PowerPoint

* Experience working in health care or senior living is preferred

Ideal candidates will exhibit the following LeaderStat Key Values: Hardworking, Dedicated, Expert, Integrity, Collaboration, Relationship building

About LeaderStat:

LeaderStat specializes in interim management, executive recruiting and consulting for healthcare care organizations.

Our Leadership Solutions Include:

  • An extensive network of qualified interim managers who are ready to direct and manage facility operations, both clinical and financial.
  • Specialized recruitment of highly qualified leaders in the post-acute and senior living field.
  • Expert financial and clinical consultants who specialize in operational and financial assessments, quality improvement, survey turnaround and census development.
  • Comprehensive training, education and certification programs to expand the expertise of your staff.

www.leaderstat.com

Interested candidates should email resume to Kendra Nicastro, knicastro@leaderstat.com