Katie Schwent

  • UX Designer
  • St. Louis, MO, USA
  • Sep 13, 2018
Full time Design

Personal Summary

I am an experienced web designer with both programming and graphic design skills, specializing inusability and user experience through designing wireframes and analyzing prototypes.

Work Experience

Marketing Design & Digital Coordinator
Mar 2015 - Sep 2018 Mom365

- Design, develop, & conduct all email campaigns increasing the conversions on Newborn Portraits by 16%

- Integrated multiple touchpoints developing user relationship within email, web traffic & Facebook

- Designed wireframes for mobile audience enhancing page views by 20%

- Enriched desktop design with new layout structure & dynamic navigation

- Launched ecommerce layout design providing trustworthy user experience to drive more sales online & less calls to the call center about product details

- Integrated A/B Testing among current web templates on Mom365.com using Optimizely

- Organized IT Development time through efficient asset delivery decreasing project timelines up to 2 weeks

Graphic Design Intern
Jun 2014 - Aug 2014 Freeman Marketing

- Contributed to creative meetings to brainstorm concepts specified by clients

- Effectively communicated designs through detailed wireframes to clients

- Prioritized numerous projects involving web & logo design

- Branded client presentations

Education

Information Communication Technology - Web Design and Development
Jan 2018 - Jun 2019 University of Denver
BFA in Graphic Design
Sep 2011 - Dec 2014 Eastern Illinois University